WorkClinical and lab equipment
Daily lead flow for clinical equipment sellers
Owned marketplaces and shopping feeds turned dealer inventory into a daily stream of buyer leads.
Situation
Equipment dealers and manufacturers had inventory, pricing and spec sheets, and no retail-style demand. Buyers were searching on Google and on marketplaces; the sellers were not there.
Mechanism
- Built and operate marketplaces, including Medvertise and Medical Price Online, where sellers control price and inventory and buyers compare.
- Feed management into Google Shopping and comparison placements so the same inventory appears wherever the buyer looks.
- Lead capture, scoring and routing back to each seller's sales team.
Result
A daily lead stream for sellers on the network, sustained over years rather than a campaign window.
Client voice
“Promote Device delivers high quality leads, day after day. The ROI is clearly there for us.”